Tuesday, 18 February 2014

Title sequences and fonts used


Film openings- title sequences

In an opening of a film, if they decide they want to have titles then they will normally go in a particular order. It will normally go in order of importance going backwards so the last title is likely to be the director because he is the one who made the movie happen.

 

PRODUCTION COMPANY presents

a NAME LASTNAME production

a NAME LASTNAME film

"TITLE"

Lead Cast

Supporting Cast

Casting Director

Music Composer

Costume Designer

Associate Producers

Editor(s)

Production Designer

Director of Photography

Executive Producer

Producer

Writer(s)

Director

 

From looking above, this would be the normal titles of an opening scene.  The time that each title is up for is also important and changes for different names. For example the costume designers name is not going to be up for as long as the Director because they are not as important within the film.

Sometimes a film will not use any opening titles because they want the opening scene to be more focused in which are going on. For example in the Dark night there is a bank robbery and it is likely to have the audience’s attention meaning that the audience might not bother to read the titles as they are focused upon something else.

The fonts and colours for the titles are always important because it helps to establish the genre of the film and will help to set the tone.









As you can see above, these two different film titles have obvious different genres. You can see this simply by the fonts that were used and the colours so this connotes how important the font titles are and how it sets the tone of the film.
You can see clearly that the first picture 'Insidious' is of the horror genre just by looking at it. It has big bold font in red which is stereotypical for a horror film because the colour red connotes blood.








Here is another example of a film title. This is the 'Toy story' film title and from the colours and fonts used you can see exactly who this media text is for. You can see this because of the colours which were used (yellow, blue and red) which are children's colours as they are quite bright and vibrant. You can also see drawn clouds in the background which shows it is going to be an animation and animation movies will normally be for children.
When choosing fonts and themes for your film it is important you relate it to the audience you are aiming for. This will help me when it comes to making my film because I know that if I am aiming my film at children then I need to make sure  am using happy fonts and colours and if I am aiming it at adults they are going to want to expect a mature, sophisticated font.

 

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